Treatment
POP IT
Lauren McKay
Synopsis
‘Pop it’ is a music magazine that is stereotypical to my chosen audience and what I believe that age group would enjoy reading, I will try to keep it girly and colourful whilst also producing a music magazine that I believe they would enjoy to read.
Detail of target audience.
My target audience is 7-14 year old girls. The reason I have chose to aim my magazine at such a specific audience is because in my opinion there aren’t many music magazines for their specific age group and so I believe there is a gap in the market for a magazine like Pop it. The reason that I have chosen to use colours such as pink and purple is because stereotypically this is the colour that young girls prefer. My target audience are easily influenced due to their age and so they look up to celebrities such as Miley Cirus and Sugarbabes this is why I believe that they are likely to watch television channels such as Disney where films such as High School Musical are shown. Due to them being at the age where they are unable to work, parents would be the ones who will be buying them the magazine or it could be the child’s pocket money, meaning it needs to be appropriate for the age group other wise the parents wont buy it and it also needs to be affordable. Generally with magazines that are aimed at a similar audience to mine, they include a free gift such as lip-gloss or stickers which is something to keep in mind when making my front cover.
I think a plain pink, purple or very light blue background would work well for the front cover of my magazine as this way the audience can focus on the feature band themselves and also the colours pink and purple connote feminism. My feature actors will be 3 girls who are in a pop group. The front cover shot will be a medium close up shot. My three actors will all have something different about them and a unique star quality, for example one of the girls who has bleach blonde hair will be the lead singer and she will appear to have a large, bubbly personality, whereas another singer who has brown hair will appear quieter and more shy. I think making the actors all have different personalities and different appearances is incredibly important as it is the girl group who will be attracting the audience to the magazine.
My target audience is 7-14 year old girls. The reason I have chose to aim my magazine at such a specific audience is because in my opinion there aren’t many music magazines for their specific age group and so I believe there is a gap in the market for a magazine like Pop it. The reason that I have chosen to use colours such as pink and purple is because stereotypically this is the colour that young girls prefer. My target audience are easily influenced due to their age and so they look up to celebrities such as Miley Cirus and Sugarbabes this is why I believe that they are likely to watch television channels such as Disney where films such as High School Musical are shown. Due to them being at the age where they are unable to work, parents would be the ones who will be buying them the magazine or it could be the child’s pocket money, meaning it needs to be appropriate for the age group other wise the parents wont buy it and it also needs to be affordable. Generally with magazines that are aimed at a similar audience to mine, they include a free gift such as lip-gloss or stickers which is something to keep in mind when making my front cover.
I think a plain pink, purple or very light blue background would work well for the front cover of my magazine as this way the audience can focus on the feature band themselves and also the colours pink and purple connote feminism. My feature actors will be 3 girls who are in a pop group. The front cover shot will be a medium close up shot. My three actors will all have something different about them and a unique star quality, for example one of the girls who has bleach blonde hair will be the lead singer and she will appear to have a large, bubbly personality, whereas another singer who has brown hair will appear quieter and more shy. I think making the actors all have different personalities and different appearances is incredibly important as it is the girl group who will be attracting the audience to the magazine.
Contents page
However in my contents page there will also be images of feature band, it will be the largest image on the contents page in order to grab the readers attention; the girls will look more relaxed and happy, it will be a very friendly shot, as my audience will admire the group and want to be like them.
Double page spread
I will include several photos on the double page, 3 of which will be each band member by themselves. I intend for one of the photos on the double page spread to show the girls laughing and smiling with each other so that it appears as if they are all best friends, this is because stereotypically, girls aged 7-14 are very concerned with their best friends. The girls will be sat down for this so I think that the prop that would be most useful would be a sofa as it makes them look like they are all together and actually part of a group. In this shot they will be wearing clothes similar to The Saturdays style, which is quite girly but also grown up, for example skirts and dresses with rather bright colours. I will also take a photo of the girl group at a sleepover because this is one of the things that young girls like to do. For this, I will need props such as pink pillows, makeup, pop corn in a bowl, eye masks and duvet covers or sleeping bags. In this shot the girl group will be wearing pyjamas as this has connotations of a sleepover so it would help the readers to understand the image more.
Interview/Article
For my double page spread I will do an article of the girl group, the style of the writing will be very chatty and informal, the article will feature questions about their music such as ‘Is …. Song written about a boyfriend?’ , this is in keeping with the tone of the magazine which is girly. I won’t use large vocabulary or complicated lexis as my target audience is rather young. The lead singer will be the one who answers the most questions as it is the lead singer who most people are interested in and would want to know more about.
I have done research into the layout of my magazine, I have regularly purchased Top Of The Pops magazine in order to get inspiration and to look at what kind of font and writing styles they use as I am targeting a similar audience to Top Of The Pops. Although Top Of The Pops has no contents page, I was able to look at other magazines and see how they fitted the style of the magazine with the genre of music and audience they were targeting.
For my double page spread I will do an article of the girl group, the style of the writing will be very chatty and informal, the article will feature questions about their music such as ‘Is …. Song written about a boyfriend?’ , this is in keeping with the tone of the magazine which is girly. I won’t use large vocabulary or complicated lexis as my target audience is rather young. The lead singer will be the one who answers the most questions as it is the lead singer who most people are interested in and would want to know more about.
I have done research into the layout of my magazine, I have regularly purchased Top Of The Pops magazine in order to get inspiration and to look at what kind of font and writing styles they use as I am targeting a similar audience to Top Of The Pops. Although Top Of The Pops has no contents page, I was able to look at other magazines and see how they fitted the style of the magazine with the genre of music and audience they were targeting.
Health and Saftey
My lighting will be bright so that I get good, clear images but the lighting won't be too strong as I dont want to hurt my actresses eyes. I will make sure that all wires are kept tidy and out of the way of my actresses as I don't want them to trip and fall. I'm not using any sharp objects as props as it would be a health and saftey hazzard.
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